After snagging $1.8 billion in the 2024 upfront, Amazon is poised to bring even more ways for marketers to advertise on Prime Video in 2025. By Alex Weprin Senior Editor Earlier this year, Amazon‘s ...
At its core, shoppable video is any video ad that enables a consumer to take a purchase-related action, whether locating a ...
Amazon is on track to exceed its internal target of $1.8 billion in upfront video advertising commitments, a person familiar with the financials has confirmed to Deadline. The strong buy-in from ...
US, UK and Germany lead LinkedIn's global ad revenue LinkedIn adds over 70 publishers and creators to BrandLink Video uploads on LinkedIn rise over 20% as of July Aug 25 (Reuters) - LinkedIn is ...
It was only a matter of time. On Tuesday, Amazon unveiled three new interactive ad units for Prime Video, all of which are shoppable. These ad formats are currently available to a small group of ...
An ad in Poland for Amazon Prime Video and its video game adaptation "Fallout." Jakub Porzycki/NurPhoto via Getty Images Amazon says advertising on Prime Video now reaches 315 monthly viewers, up from ...
Amazon’s new AI-powered video generator aims to broaden access to an upper-funnel channel that can be prohibitively costly to small- and mid-sized marketers. The videos themselves are fairly ...
Amazon is the latest of the big ad-supported streamers to lay claim to what it portrays as a growing audience — even though the numbers aren’t vetted by standard measurement services. The digital ...
The tech giant says that Prime Video's main offering has added 15 million customers since its last update. By Alex Weprin Senior Editor Amazon says that Prime Video continues to reach new users in the ...
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