Microsoft Advertising’s Raj Kapoor announced the launch of “the Mobile Advertising SDK for Windows Phone 7 and Microsoft Advertising Exchange for Mobile, the industry’s first real-time, bidded ad ...

Microsoft announced on Monday that it will soon block mobile devices running outdated email software from accessing Exchange ...

Mobile advertising grows more enticing as consumers become attached to their smartphones and tablets. Assessing the value of mobile ad inventory against traditional display inventory can be confusing, ...

Microsoft has started a certification program that identifies consumer mobile handsets best supporting Microsoft Exchange’s most crucial management capabilities, the company announced Wednesday. The ...