Sariki Abungwo, Founder/CEO of Blesatech. Helping small business owners to start and grow their businesses by leveraging marketing systems. In today’s saturated market, where competition is fierce and ...

In today’s crowded marketplace, establishing a strong personal brand is crucial for entrepreneurs and business leaders. One powerful way to elevate your brand and position yourself as an authority in ...

Discover how to build a brand from the ground up with practical insights. Host Katie Morton joins guest Mordy Oberstein to simplify the art of branding and what it takes to make it stick. If your ...

Aspiring entrepreneurs don’t have to wait until their business is up and running to start building momentum. Creating a personal brand on social media ahead of launching your business can help you ...

Branding might not be your first priority, but neglecting it can hurt your startup. A strong brand identity early on sets the stage for marketing success. Building a strong brand identity early on ...

Defining and embodying core brand values is the cornerstone of building a distinctive and positive corporate identity. A consistent brand voice that resonates with your target demographics is ...

What’s the first thing that comes to your mind when you hear the word “personal branding?” Does it make your mind brim with possibility—or make you roll your eyes? We’ve been conditioned to think of ...

The dominant startup script is simple: raise fast, scale faster, exit fastest. For luxury brands, this often produces hype instead of lasting value. Lafco, the luxury home fragrance company, took the ...

Brand identity is the foundation of your business, from the conceptualization of your services and products all the way to marketing. Before you can create an effective marketing, SEO, content ...