Scientists have developed a light-reflecting “ultra-white” paint, which they say could negate the need for air conditioning and even reduce carbon emissions, if used on a mass scale. The paint, ...

WEST LAFAYETTE, Ind. — Purdue University engineers have created a formula for white paint that they say can keep surfaces up to 18 degrees Fahrenheit cooler than their surroundings without consuming ...

Scientists have unveiled a white paint that can reflect the sun’s rays off the Earth’s surface, which could help cool the planet. Dr Xiulin Ruan – a mechanics engineering professor at Purdue ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through the links below." The world’s whitest paint can reflect close to 98 percent of sunlight, cooling outdoor surfaces to ...

Alfredo has a PhD in Astrophysics and a Master's in Quantum Fields and Fundamental Forces from Imperial College London.View full profile Alfredo has a PhD in Astrophysics and a Master's in Quantum ...

Freelance writer Amanda C. Kooser covers gadgets and tech news with a twist for CNET. When not wallowing in weird gear and iPad apps for cats, she can be found tinkering with her 1956 DeSoto.

Researchers from Purdue University have developed a new white paint that can reflect over 95 percent of sunlight, which can cool the surface even lower than the ambient temperature. Painted on a ...

Think of Sherwin-Williams Pure White SW7005 as the Goldilocks of white paints. “It’s a pure white,” explains Kristie Kiggins, ...

The climate has changed, and we have been left grappling with the consequences: high temperatures, flooding, drought and much more. As the world shifts (or tries to shift) to ways to mitigate the ...

White roofs are one of those climate solutions that sound too good to be true. Compared to solar panels and electric cars, painting the roof of a building white is a suspiciously cheap, analog way to ...

It’s a well-known fact that buildings painted lighter colors reflect more light: it’s what made New York City’s plan to combat the urban heat island effect and lower cooling bills by painting roofs ...

It started with a packet of heirloom pole bean seeds—a gift to this Newscriptster for the holidays. Planted in a no-till suburban garden in the spring, the seedlings shot up as if they had jumped from ...